Services

Optimum Marketing provides a full range of marketing services available as individual service packages or as all-inclusive marketing department packages. We can act as your stand-alone marketing resource providing you with your very own dedicated marketing manager.

Looking to fill skill gaps within your business? We integrate seamlessly with your team, providing the expertise where necessary.

We provide clients with an in-depth marketing strategy covering:

  • Industry and market analysis
  • Competitor analysis
  • Target audiences and market segmentation
  • Comprehensive multi-channel marketing strategy of recommendations

Deliverables may include items such as:

  • Marketing collateral such as brochures, POS, advertising, signage, stationery, email campaigns, sales proposals and PPTs
  • Brand development (logo concepts and brand style guides)
  • Website design, landing pages
  • Social media posts
  • Infographics

Deliverables may include items such as:

  • Online advertising (PPC/SEA)
  • Email campaign management
  • Social media management
  • Landing pages
  • Animated graphics and videos
  • Website reporting
  • Campaign list building

Your SEO plan will include:

  • Tailored SEO strategy and website audit
  • Site optimisation
  • Backlink and citation directory building
  • Landing page creation
  • Focus on 10 high volume traffic keywords
  • 2 x keyword blog posts
  • Monthly report with insights and recommendations

Deliverables may include items such as:

  • New website design or refresh
  • Website development
  • Landing page creation
  • Website maintenance services
  • Publishing blogs
  • Adding new website functionality
  • Incorporating newsletter signup

Deliverables may include items such as:

  • Monthly content plans consisting of an array of educational and entertaining content
  • Multiple posts per week with all post artwork including images, infographics, animated GIF’s, gallery posts etc
  • Caption writing
  • Scheduling and monitoring
  • Social media advertising
  • Monthly reporting

Deliverables may include items such as:

  • Creation of blogs and articles
  • Copywriting of landing pages and website copy
  • Copywriting for marketing collateral
  • Social media and email campaign content writing
  • Press releases
  • Website copy

Deliverables may include items such as:

  • Development of brand identity
  • Brand/business name concepts
  • Logo development and brand style guide creation
  • Packaging and signage development
  • A range of marketing templates for e-campaigns, case studies,
    landing pages, social media templates, stationery and more

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