Optimum MarketingElevate Your Brand
Build a strong, authentic and consistent brand identity for your business. The Optimum Marketing team can help with refreshing existing branding or can create a new visual identity for your business that will resonate with your audience.
We will work collaboratively with you to develop a new brand suite to ensure there is coherence across your branding and ensure your brands values and persona shine through.
Our branding services can cover all of your brand needs to get your business started or to give your current branding a design refresh.
Logo Design
In need of a new logo or brand refresh? We can assist!
Style Guide
A brand style guide will outline how to use your brand assets cohesively.
Stationery
A stationery suite with letterhead, business card, e-signature, and more.
Collateral Templates
We can design branded templates from email, social, brochures and more.
Brand Strategy
Need help with brand positioning? We guide you through the process.
Brand Messaging
We define your brand UVP messaging to resonate with your audience.
Build recognition, trust, and long-term customer loyalty
Create a memorable and recognisable brand identity
This is foundational. Consistent branding helps customers quickly identify and remember your business, making it easier to stand out in a crowded market.
Build trust and credibility with your audience
A cohesive, professional brand signals reliability and quality, which is essential for winning customer confidence and driving long-term loyalty..
Any questions?
Check out the FAQs
Still have unanswered questions and need to get in touch?
Our branding packages can include logo design, brand colour palette, typography, tone of voice guidelines, visual identity assets, and a comprehensive brand style guide. We tailor each package based on your business goals and where you are in your branding journey.
A logo is just one part of a brand. Branding encompasses your business’s identity — how it looks, sounds, and feels to your audience. This includes your visual identity, messaging, values, and how consistently these are communicated across channels.
Absolutely. We work with established businesses to refresh or reposition their brand. This may include updating your visual identity, refining your messaging, or creating a more consistent brand experience across digital and offline platforms.
Timeframes vary depending on the scope, but most branding projects take 4–6 weeks from briefing to final delivery. We’ll provide a clear timeline at the start so you know what to expect.
Yes. We can develop a standalone brand strategy, including ideal client profiling, positioning, tone of voice, and brand messaging. This is ideal if you’re not yet ready to invest in new design assets but want to clarify your brand’s direction.
Yes — we deliver your final brand assets in multiple formats suitable for print, web, and social media.
Yes, we can implement your new branding across your website, presentations, social media templates, and other collateral to ensure consistency across all touchpoints.