Optimum MarketingSocial Media
We all know social media is part of any marketing mix and in B2B Marketing this is no different. Social Media is used to showcase our clients solutions as well as demonstrate their experience and expertise to grow an online following and increase brand awareness.
At Optimum Marketing we take care of all of your social media marketing from post artwork, topics, captions, scheduling and reporting and this is all included in your monthly marketing package!
Social media strategies to grow visibility,leads and your brand
Increase brand visibility and credibility
We position your brand as an industry leader through consistent, on-brand content that builds trust and recognition across the right platforms.
Generate leads and drive engagement
Our targeted strategies attract the right audience, spark meaningful interactions, and convert followers into quality business leads.
Any questions?
Check out the FAQs
Still have unanswered questions and need to get in touch?
We manage a range of platforms including LinkedIn, Facebook, Instagram, and Meta Ads, with a focus on B2B audiences. We tailor each platform’s strategy to suit your business goals and audience behaviour.
We can do both. Our team can create on-brand graphics, captions, hashtags, and post schedules, or we can work with content you provide. We also align everything to your broader marketing strategy.
Posting frequency depends on your chosen package, but we typically recommend 2–4 posts per week to maintain visibility and engagement. We’ll work with you to determine the right cadence.
Yes — when done strategically. We use targeted messaging, paid campaigns, and audience engagement tactics to attract the right decision-makers and drive qualified B2B leads.
Absolutely. We manage end-to-end Meta and LinkedIn advertising campaigns — from audience targeting and creative development to optimisation and performance tracking.
We track performance using key metrics like reach, engagement, clicks, followers, and leads generated. You’ll receive regular reports with clear insights and recommendations.
Yes. We ensure your social media content supports your overall marketing goals, campaigns, and brand messaging for consistent communication across all channels.
Yes — if you prefer to manage your platforms internally, we can develop a detailed social media strategy and content plan to guide your team.